ASOA Campfire Sessions
Sunday, April 27 9:45 – 10:45
Delivering a Premium Cataract Patient Experience
A premium patient experience isn’t just a luxury - it’s a necessity. Learn actionable strategies to streamline patient education, improve premium lens adoption, and enhance overall patient satisfaction. Moderated by a panel of experts in experience delivery and in collaboration with your peers, discover practical tools and techniques to create a consistent, high-touch experience that differentiates your practice.
Faculty: Christine Sykora, JD; Sharon Alamalhodaei, COMT, OCS; Chris Bonsall; Ryan Schumacher, MBA
When Disasters Strike!
Faculty: Gretchen Kimble, JD, COE; Dottie Anstine, COE; Darla Shewmaker
Monday, April 28 9:45 – 10:45
Private Equity: Where We Are Today and Where We Are Going
The facilitators of this campfire session will provide a short overview of where things stand today with respect to private equity investment in eyecare and what we can expect moving forward. They will also touch on how an acquisition of your practice by PE may change things (or not) for administrators. Following the brief opening remarks, the majority of the time will be spent as a discussion with the audience addressing any questions that may be presented or topics that the group wishes to explore.
Faculty: J. Matthew Owens, JD; Philip Isham, COE, OCS; Ian Maltzman, MHSA, COE
Retina: Ask Us Anything
Join our panelists as we talk all things retina. This will be an interactive session so bring your questions and be prepared to get (and give) insights into what all retina practice administrators are dealing with on a day to day basis.
Faculty: Ashley Herrera, COE; Claire Murphey, OCS
Utilizing OD and NPs
Come and join our fireside chat focused on the use of optometrist and physician extenders in your practice. The session will focus on using these extenders, legal consideration, and billing for these services. If you are looking to add these services or maximize these providers, bring your questions for an engaging conversation.
Faculty: Angela Casazza, MHA, COE; Melissa Ciccarelli, BSc, OCS, OSC, COE; Aimee Meyer, BsC, COA, OSA, OSC
What is Your HR Struggle?
In today's ever changing work environment, how do you HR? In this session, you'll have the opportunity to connect with peers on common human resource issues - managing your practice and your people. Learn the dos and don'ts of interviewing candidates and then keeping them as dedicated employees. Come share your daily struggles and participate in this campfire session.
Faculty: Jennifer Siferd, COA; Amanda Steitz, MBA, PHRca
